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We face an existential threat if we do not change course by 2020, yet meaningful action has not yet begun. We need culture to lead the way. Fashion is one of the most polluting industries and one of the most influential. Fashion should be a cultural signifier of our times, and yet it still adheres to an archaic system of seasonal fashion and relentless newness at a time of emergency. 🚨 On the 26th of July, we sent a letter to the British Fashion Council. “In recognition of the existential threat that faces us, we ask the British Fashion Council to be the leaders the world needs now and to cancel London Fashion Week. We ask that instead the industry convene a People’s Assembly of industry professionals and designers as a platform to declare a Climate and Ecological Emergency, to face the truth and to take action following in the footsteps of The Tate and Culture Declares.” The BFC agree “We are facing a climate change emergency and all need to act” but we don’t see emergency action. We will not stand by while the natural world is being taken from beneath our feet. We will send a clear sign to the fashion industry that business as usual is leading us to extinction.